I've been involved in youth and high school wrestling for... a long time. There's several styles of headgear; some are hardshell, others a soft vinyl. I've noticed at this year's tournaments there's been more of them customized with logos. In high school wrestling you'll typically see the soft vinyl type that you can see at this link: http://suplay.com/MatrixGroup-43C2. Standard headgear runs $25 to $35, ones with the customization are like $60 or so.
I've seen a team using those stickers you can make with an inkjet printer or whatever. They'll be destroyed by end of season for sure...
So, I guess I didn't answer your question, but I hope the input helps.
