JPvinyl

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I was sent a photo of a business card and told they want it recreated and installed on his van. So far here is the mock up. Not 100% but it's coming along nicely.   I personally am not a fan of the wording, but they get what they want. 

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The "8" is higher than the rest of the numbers. Also, it needs a few commas and random stuff is capitalized. 

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The "8" is like that cause of the font.. It's the same way on the card. Only thing I see is capitalized the "OD" in Rod near the water.. It's all caps on the card.

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I believe the lower strings of text (Things that Rust....) are arc Lower and arc Upper about 4% to get that effect. I have seen this effect look good on single words but it doesn't look that awesome on a whole line of text. Obviously the guy wants to match so you're probably stuck with it unless you can give him a couple other better options and tell him you were concerned with long range readability. 

Plumber text.png

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The "M" blends in to the water droplets enough to make it difficult to read.

If it were me, I would try and trim the "M" out a bit more giving a transparent space between the M and water droplets.

 

I also agree with goose, if you got a bit of time, show him a couple of better options, and explain why.

Who knows if you improve it, you could get a business card deal out of it!

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They wouldn't accept bust? "Rust and bust" has a better ring to it.

 

Or even, "Things rust and bust, don't wait 'til you must. Call the plumber you can trust"

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I agree with goose too. I have a customer who order banner for their restaurant every season. They give me a general idea what they want and I do it a couple of different ways. and they thank me for it. 

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